All About Buying Ready To Drink Cocktails

The rise of RTD cocktails, which are a mix of beer and hard seltzer, has driven beverage alcohol sales to a new high. The best ready to drink cocktail brands deliver portability, authenticity, and real ingredients.

History

Canned cocktail drinks have been a staple in the beverage industry for many years. They offer consumers the convenience of pre-mixed drinks and the portability they provide. They date back as far as the 1800s. Heublein’s Brewery reportedly produced martinis, Manhattans and other drinks in large batches for a summer picnic at a nearby hotel. It wasn’t until after the COVID-19 pandemic, however, that canned cocktails really took hold. As bartenders, as well as large beverage companies, began to focus on the increasing demand for ready-to drink cocktails, their popularity exploded.

Today, the RTD Cocktail Renaissance is on an upward trajectory, with spirits based canned cocktails constituting a steadily growing portion of overall beverage alcohol. This growth is largely driven by a new generation of consumers, who are looking for more flavors and better ingredients than they were used to.

A growing number of consumers are also interested in RTDs that contain wine. This trend is a result of the desire to limit alcohol, sugar, and carbs while still enjoying a cocktail’s taste. Consumers have responded well to brands like White Claw and Smirnoff Ice that offer a range of RTD wine-based cocktails that meet this need.

On-premise operators have also recognized the value of RTD cocktails as a way to increase revenue and brand exposure in the face of staffing shortages. Many restaurants have created their own RTD cocktail and sell them in places where stocking an entire bar would be impossible, such as stadiums and theaters, hotels, and even cars.

The modern RTD cocktail carries on the tradition of great-tasting, convenient cocktails in an easy-to-use, hassle-free can. But the difference is that these new cocktails are made from a blend of real ingredients and not artificial flavorings, as well as being clearly printed with their contents on the can. Those who are proud of their product won’t hide the truth behind a confusing can label. Top-quality brands will proudly display ingredients in bold print on the side.

Ingredients

RTD cocktails are pre-batched and bottled alcoholic beverages that can be opened, served, and enjoyed at any time. These drinks are made from a variety of different ingredients and can be tailored to the taste preferences of the consumer. They are usually sold in bottles or cans and can be chilled for an extra layer flavor. RTD cocktails are made with flavored spirits and mixers. They also include sweeteners and fresh ingredients like fruits and herbs. The best ingredients for RTD cocktails are high-quality, natural, and free from additives. They are also healthy and have a low calorie count, making them a great choice for consumers who want to drink their favorite bar cocktails at home without the hassle of mixing them up.

Start by measuring the desired amount of ingredients. Then, add the ingredients together and stir or shake well to ensure that they are properly blended. Depending on your taste preferences, you may need to adjust the ratio of mixers and spirits. Add sweetener to reach desired sweetness. Last but not least, garnish your drink and serve.

RTD cocktails became increasingly popular during the pandemic as consumers sought to enjoy their favorite drinks in a convenient way at home. In addition to offering convenience, these beverages can help reduce waste and eliminate the need for a bar cart. They can be stored in coolers for easy transport at sporting events, picnics and parties.

RTD cocktails have been a huge success in the spirit industry over the past few years. As consumers look for more options in all categories of beverage alcohol, RTD cocktails are poised to continue their growth. RTD cocktails are more convenient and offer a higher quality than other recent blockbuster segments such as hard seltzer. They also appeal to a wider range of consumers.

Flavors

Ready-to-drink cocktails are gaining momentum as consumers embrace convenience and premium ingredients. They’re also a great way to add a sophisticated touch to your home entertainment or parties, without having to worry about hiring a bartender. Not all RTDs taste the same, and it’s a lot of work to create drinks with the same quality as those you would find in a high-end bar or restaurant.

To make cocktail-quality drinks, you’ll need the right ingredients, including spirits and mixers. Many brands offer RTD cocktails with different flavors. This allows you to experiment and create your own combinations. Some cocktails, for example, are made with orange juice, while others are based around coffee or tea. Regardless of the flavor, it’s important to use high-quality, fresh ingredients for your cocktails. This will ensure your drinks are smooth, delicious and tasty.

In addition to being an easy option for at-home drinking, ready-to-drink cocktails are also popular in restaurants and bars. These drinks can be purchased in single-serve cans or bottles. This makes them convenient to consume on the go. They are also an excellent alternative to bottled drinking water for those who prefer a more flavorful beverage.

The growing interest in health and wellbeing is driving the popularity of these drinks. Consumers are paying more attention to the ingredients in their foods and beverages, and they want to know that their alcoholic drinks are made with high-quality spirits and natural, fresh ingredients. The wellness movement also has led to a reduction in sugar consumption. This is good news for RTD cocktail makers.

It’s a great idea to partner up with a reputable distributor of alcohol if you plan to launch a new RTD. They will have a thorough understanding of the beverage business and relationships with retail outlets across the country. They can recommend the best retailers for your product, and help you develop marketing strategies.

Packaging

RTD cocktails are a convenient and easy way for consumers to enjoy their favorite beverages without having to collect a large collection of bar tools or mixers. Also, they are a cost effective solution for event hosts. They can save money on hiring a bartender by mixing RTD cocktail in batches. The attractive packaging also makes them a perfect gift for special events.

The popularity of RTD cocktails has been driven by a desire for convenience. As people spend less time dining out and drinking at bars, they are looking for alcoholic drinks that can be consumed at home. Additionally, the Covid-19 pandemic forced consumers to rethink their cocktail-making habits and find an alternative that would be safe to drink.

RTD cocktails are convenient and offer a variety of health benefits. They contain a high amount of natural fruit and veggie juices, have low sugar and carbs and a base of organic or natural alcohol. Moreover, many RTD cocktails are bottled at source by the brands themselves, which allows them to maintain a high level of quality.